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Training Academy

Marketing skills your team keeps.

Online training: Practical training in digital marketing, from social media to analytics.

Our point of view

The best marketing investment is a team that knows what it is doing.

We teach practical, up-to-date digital marketing skills using your channels and goals where possible, so your team can start applying what they learn straight away.

From storm to sky

What changes when it works.

The storm

  • Marketing tasks nobody feels confident doing
  • Dependence on outside help for simple things
  • Skills that have fallen behind

The sky

  • A more confident in-house team
  • More everyday tasks handled internally
  • Up-to-date, practical skills

How it fits together

Your team’s learning path.

PlanCreatePublishMeasureRepeat& improve
Illustrative marketing cycle.

What is included

What the training covers.

Marketing foundationsAudiences, messages and planning.
ChannelsSocial media, search and email essentials.
Content creationCreating content designed to perform.
Measuring resultsReading analytics with more confidence.

How we work

A clear path, step by step.

  1. AssessWe understand your team, their current skills and what they need.
  2. TailorTraining adapted, where possible, to your tools, tasks and goals.
  3. Learn by doingPractical, hands-on sessions with real examples.
  4. ApplyOptional follow-up support, when agreed, as new skills are used at work.

Who it is for

Built for teams like yours.

  • Marketing teams
  • Business owners
  • Career changers

Format

100% online, live and practical.

All Blue Bird Training Academy programmes are delivered online, so your team can join from anywhere. Sessions are interactive, use real examples from everyday work and can be scheduled to suit your team.

  • Live online sessions
  • Join from anywhere
  • Interactive exercises
  • Flexible scheduling

Tools and technology

Tools covered in training.

  • ChatGPT
  • Claude
  • Adobe Creative Cloud
  • Figma

Tools covered depend on the programme and your team’s needs. Tool names are trademarks of their owners; we are not affiliated with or endorsed by them, and this is not official vendor certification training.

Ready to turn the storm into open sky?

Tell us where you are and where you want to go. We will reply with practical next steps.

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